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RL Stine also says he made a huge mistake in his career early on. He said he included pop culture references which really dated his work. He said not to do this. His example was Walkmans. And Rick Astley. (I beg to differ on Rick Astley. I think kids might know him because of his now-until-the-end-of-time Rick Roll.)
Now, Stephen King loads his work with pop culture references and I've always loved that! Love it. i love being "in" on the info. I like understanding what he's referring to. It still works for those who don't get it, but it feels like this private little connection when I do get it.
And the thing is, he would make references to things not from my time -- before my time but I still got them because I made it a point to learn about the ghosts of pop culture before.
Kids aren't stupid. Make them learn something they might not know.
But, I get it. He's trying to get kids nowadays to read. So, he needs to make it personal to them. Connect to them. But even still, he says don't use pop culture references from now that aren't going to work 5 years from now.
I don't know. Maybe it's me. But I think that's sad to write to the attention span and curiosity of a gnat.
But, also, given the conversations I listened in on at The Clubhouse, I am worried that when us old Stephen Kingers die, they might give him a nod as a grandpa of horror, but he won't be on their radar as far as movies and reading and maybe that is because he's dated himself with references.
Yes, he's making money hand over fist now, because his old fan base is drooling for him. But when we're gone?