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I applaud this idea and the people involved. Amazing gift.
(I just hope they've made the "Overdue Books" slot big enough.)
He relates a story about being an effective communicator. Knowing your audience very well.
He is asked by a show to come on and talk about a space craft orbiting Saturn. He said, the interview started off with just basic questions about the 12 year mission, and then the interviewer threw out, paraphrasing,
"Dr. this mission is costing 3 billion dollars. How can you justify this expense when there are so many problems here?"
Tyson, paraphrasing, said that first of all, that 3 billion is spread out over the 12 year mission. Second, AMERICANS spend more than that a YEAR on lip balm.
He went in prepared for his audience. His questioner. He knew . He assures us he did not pull that information "out of his ass." He went into this interview knowing money would be brought up.
He wasn't going to just go in there trying to talk people into agreeing with the Saturn mission. Trying to "hit you over the head to get you to feel a certain way about it that you don't feel." He had a tactic to compare it to something else that everyone just takes for granted. It's not enough to be right. You have to be effective.
And don't be intellectually lazy. On either side of an issue.
https://www.ripleys.com/weird-news/humpty-dumpty/
And, now it makes me want to read my Alice in Wonderland books. I have them in my TBR pile -- I know the Disney story, but not the books.
"Humpty Dumpty sat on the wall,
Humpty Dumpty had a great fall,
All the King's horses and all the King's men said....
Fuck him, he's only an egg."